THE BRIEF

THE SOLUTION

Cube specialise in building Custom gaming PCs and have been established in the industry for over 20 years. In the summer of 2019, they decided that their branding needed a refresh to better reflect the status and premium nature of their products. I was also asked to create a brand new website for them that would be bold and dynamic.

After discussing a number of potential options, the above logo was chose to become the new brand logo. It was said that it perfectly captured the brand’s ethos and message, and that it would be adaptable across a range of platforms. I also created their new website, which is dark in nature, with the intention of helping the logo and the products remain the focus.